Founder & CEO

"I had the privilege of working closely with Barbara for four years, during which she served as our Marketing Manager of Clean Energy. Over that time, I watched her grow into a pivotal member of our team, and I recommend her enthusiastically for her next role.

Barbara led marketing strategy, campaign implementation, and thought leadership across more than 15 key client accounts, working with companies spanning a wide swath of the clean energy and climate tech industry. She built messaging frameworks and marketing strategies that gave these companies a clear, compelling voice in a crowded and fast-moving industry, and she managed all of this while carrying a heavy account load under real pressure. In every case, Barbara kept projects on track, communicated clearly, followed up reliably, and took full ownership of her deliverables, regardless of how complicated the business context became amid clean energy policy shifts and market uncertainty.

What truly sets Barbara apart, though, is what she did for DG+ itself. Barbara approached our own marketing with the same rigor she brought to any client, and pushed us to stay on track in a way that produced real results. She doubled our social media following, launched our company newsletter, and meaningfully raised our profile within the industry. Our newsletter, case studies, web messaging, and thought leadership all bear her fingerprints, and I don't think that work has gotten the recognition it deserves.

In summary, Barbara combines strategy marketing skill, genuine relationship-building instincts, and a strong work ethic with a level of ownership and care that is rare to find. No matter where she lands next, I am confident she will bring the same passion and results that made her such a valuable part of our team."

Director of Operations

"When hiring or managing, it can be useful to assess on three criteria: value, will, and skill, prioritized in that order. Does this person embody our company's values? Then, do they have the will to do what must be done in the role? Finally, are their skills the ones required for the job?

At POW, Barbara brought the rare combination of all three. There is nothing rote about how Barbara approaches her work. Scheduling, to-do lists, project management — sure, she tackled those, but if Barbara is on your team, she is there because she is living the mission and purpose of your organization. Walking in the door you know that she approaches her role not as a job, but a responsibility.

Fittingly, Barbara started with POW as a volunteer. When the organization needed a group to help around a weekend activation, many responded. However, as is common in organizing, the excitement of the idea didn't match the reality of forgoing a weekend to stand in the snow and solicit strangers around advocacy action. Barbara, however, showed up and would continue to do so for the next five years, becoming the organization's third full-time employee and seeing it grow to 11.

During her years at POW, Barbara wore every hat imaginable: programs, development, marketing, and administrative. Deferring not to, 'What is my title?' rather, putting on a hardhat and with her utilitarian spirit asking, 'What needs to get done?'

Barbara brings a triple threat in her professional skills: writing, speaking, and creating. Her effectiveness in all three is, again, fed by her innate passion for deep, cause-driven efforts. Whether on the phone, stage, or in a meeting, she is magnetic, bringing partners and community closer to the organization.

In writing social media and web copy, RFPs, grant applications, and blogs, Barbara calls on her command of language to finely adjust tone for situation and audience. She is also the person you bring your work to for 'the test' where, in one swoop of edits, she makes your drafts tighter and delayered of fluff.

Furthermore, as a brand lead, Barbara embodies the essence of marketing: know your audience, speak genuinely. Merchandise lines evolved from Barbara's sketches, with her over and over giving form to the current zeitgeist.

I often think back to the moments where, after interacting with Barbara, you left muttering, 'Damn, that's good—energy, creativity, and determination—the best I can do is try and match.'"

Director, Policy & Advocacy

"Working with Barbara for over two years was an incredible opportunity to learn from her as both a peer and mentee. I am constantly impressed by the energy and passion she brings to her work. Her creativity and wit allow her to be successful in brand development and marketing, whether developing a spot-on brand voice or launching and managing a merchandise line from scratch. Her strengths lie in design— from activations to large brand events, and from creative advocacy campaigns to the look and feel of all brand materials and collateral. I most enjoyed brainstorming with Barbara on advocacy campaigns: in my role as a non-profit policy manager, Barbara developed creative ideas for language, imagery, and activations to bring my wonky calls to action to life, drastically increasing engagement. Her passion for activism is unmatched, and her ability to cultivate and foster the relationships she needs to achieve her goals is what sets her apart."

Senior Director of Marketing

"I had the pleasure of managing and collaborating with Barbara for over three years at DG+Design. She is one of the most reliable and dedicated professionals I've known. She consistently delivers high-quality work, builds strong client relationships, and moves work forward, even while managing multiple priorities.

Barbara's curiosity, commitment to learning, and ability to turn feedback into meaningful growth truly set her apart. Beyond her excellent work, she brings warmth, inclusivity, and positive energy to every interaction. Barbara is the kind of team player every organization hopes for. She is thoughtful, dependable, and genuinely invested in others."

Director of Communications, DG+

"Barbara is a creative, thoughtful marketer and a stellar teammate whom I was fortunate to work with and learn from at DG+. She brings a wealth of knowledge and experience from her background in nonprofit and mission-driven organizations, with a keen ability to tap into an audience's mindset and develop compelling campaigns that speak directly to those she's targeting. Beyond marketing strategy, she is also excellent at building lasting, trusted client relationships and can speak to a wide variety of organizational stakeholders, translating her vision and the impact of her work for everyone to understand.

At DG+, Barbara was a quintessential team player. She was always ready to lend a hand on projects, big or small, and brought an enthusiastic, inquisitive energy to the team. Her willingness to engage with and elevate others' ideas as much as her own made her a gifted collaborator. Any organization looking to level up their marketing strategy would be lucky to have her on their team."

Marketing Associate

"I had the pleasure of starting at DG+ on the same day as Barbara, and she quickly became both a friend and a colleague I deeply admire. Her ability to form genuine connections while staying focused on achieving results made working with her both productive and enjoyable. Barbara's authenticity encourages everyone around her to be themselves, which creates a welcoming and collaborative environment. Anyone would be lucky to have Barbara on their team."